Customer Acquisition Strategies

Affiliate marketing helps e-commerce businesses boost website traffic and sales while controlling costs. This performance-based model allows brands to partner with affiliates who promote their products and earn commissions for successful referrals. As digital advertising costs rise, affiliate marketing offers a cost-effective solution. It helps businesses reach new audiences, enhance brand visibility, and drive conversions Read More

Email marketing is a top method for e-commerce businesses to engage customers, drive sales, and build brand loyalty. Even with the rise of social media, email still shows a high return on investment (ROI). Research shows email marketing brings an average ROI of $42 for every dollar spent. A solid email marketing campaign helps businesses Read More

Influencer marketing is a top strategy for e-commerce brands. It builds awareness, trust, and sales. With social media booming, partnering with influencers helps brands connect with engaged audiences in a more genuine way than traditional ads. Working with influencers opens doors to niche markets. It builds social proof and boosts credibility. Whether you choose macro-influencers Read More

Running ads without a well-optimised landing page is like pouring water into a leaky bucket—no matter how much you spend, you’ll lose potential customers if the experience doesn’t convert. Whether you’re selling a product, promoting a service, or capturing leads, landing page optimisation is essential to the success of your paid ads for dropshipping or Read More